Wednesday, February 6, 2013

Week 5 EOC: Super Bowl Commercial

The commercial I found to be pretty interesting on the Super Bowl this past Sunday was the Budweiser ad. I thought it was pretty cute since the owner of the horse gave it away to someone and at the end, they both meet again. I know it does not have anything to do with Budweiser, but I thought it was pretty uplifting to see. “The commercial ranked No. 1 on USA Today's Ad Meter, a ranking based on fan voting on the USA Today website through Facebook and Twitter.” (Source: http://www.huffingtonpost.com/2013/02/05/clydesdale-commercial-budweiser-name_n_2625562.html). This commercial did get some attention throughout the social networking sites, I, personally, loved the message that it sent. I did not know that the horse that was featured on the commercial was Budweiser’s main icon. “This year’s Budweiser commercial again features their iconic Clydesdale draft horses, and it’s one of the best ads we’ve seen from them in years.” (Source: http://www.superbowl-commercials.org/tag/budweiser). I really thought this commercial was fantastic and very successful for the company and I know the viewers who saw it enjoyed it as much as I did. Once I had watched the ad, I knew immediately that this commercial would get some great reviews from people. The horses’ name in the ad is Hope and the viewers responded with really wonderful things to say. “’Many of our fans wanted a name to reflect their optimism and spirit, which the name Hope encapsulates beautifully,’ Shambro said.” (Source: http://insidetv.ew.com/2013/02/05/budweiser-clydesdale-foal-super-bowl-commercial/). The company didn’t think that this commercial would be a hit, but they were absolutely wrong. In my opinion, I would say it was the best commercial on the Super Bowl I have ever seen. Others may not agree with that, but from the social networking sites, I know people would re-watch it and think twice about the ad. Here's the video: http://youtu.be/o2prAccclXs.

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